What I'm building

A few real things.

Content is one half of what I do. The other half is building — slowly, properly, with people I actually answer to. Here's what's on the bench right now.

U

Unbury

Founders and coaches pay good money to write emails that nobody ends up seeing — most of it quietly lands in Promotions or spam. Unbury is the done-for-you fix: I make sure the messages they send actually reach the inbox and get read.

For founders, coaches & course creators.

M

Masirah

The media company I'm growing back home in Oman. The long-term bet: build something that tells stories well and is still here in ten years — the patient way, not the loud way.

Based in Oman.

If something here is close to what you're working on, I'd genuinely like to hear about it.

Say salaam