Free guides

Things I've written down.

Short PDFs you can read in one sitting, on the things people ask me about most. Pick one and I'll send it straight to your inbox.

New · PDF

How I built my email list

Exactly how I grow my list by 10 to 15 people a day, with no paid ads.

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PDF · with Claude

Build your own project manager with Claude

How I built a project manager that fits how I work, with no monthly fee. It took one afternoon.

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PDF

The Content Engine

How I plan and make content without it taking over my life, and how I keep posting week after week.

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More on the way

In the works

Coming soon

The Inbox Playbook

Why good emails still end up unseen, and the few fixes that get them read again.

Almost ready
Coming soon

Building in Public

How I share my work without making my life a highlight reel, and what I keep to myself.

Almost ready